Introduction
Persona Engage provides a quick and easy solutions to setup SMS Campaigns for your call center solution.
Prerequisites
To setup SMS Campaigns in Persona Engage there are a few pre-requisites that need to be completed for a successful deployment:
- Identify the SMS numbers that are needed in a Engage SMS campaign
- The phone numbers need to approved and added to 10DLC/Campaign registry
- Configure Netsapiens (UCaaS)
- Configure Persona Engage (Ozontel/CCaaS)
- Configure SMS Campaigns
Step 1: Configure Netsapiens
Once the phone numbers are approved, add the numbers to your Netsapiens platform and add to the account/Domain:
- Log into the domain
-
Create a user with an Office Manager scope
- Name the user: CXSMS Collector
- Extension: 8888
- Once saved, click on Inventory tab
- Click on the SMS Numbers tab
-
Click on Add SMS Number
- Add number in 1Number format (i.e. +14801234567)
- Set the Treatment to “User”
- Set User to the user you created above (8888), click “Save”

Step 2: Configure CXHub
Ensure the following Roles are set:
- Role_SMS_Chat
- Role_SMS
Step 3: Build the SMS Campaign
Step 4: Create the Appropriate Agent Skills for Each IVR/Campaign Needed
- Within the navigation pane, select “Admin”, select “Configurations”, and select “Skills.”
-
Select “New Skill.”
- Name the Skill - SMS_number (i.e. SMS_14801234567)
- Add Agents to the new skill

Step 5: Create the IVR Flow
- Within the navigation pane, select “Admin”, select “Configurations”, and select “IVR Flows.”
-
Select “New IVR Flow.”
- Name the IVR (i.e. SMS_14801234567)
- Choose the Flow Type - “ICR-V2”
- Select “Save”
- Select the “Design” link to edit the IVR Flow
-
The next step is designing the SMS “Chat Flow.” You can add the action modules needed. For a simple setup:
-
Add “Connect to Agent” module
- Select the skill associated with this IVR/Campaign being created
- Connect the “Start” module to the “Connect” to “Agent Flow.”
- Select the “Save” icon and close.
-
Add “Connect to Agent” module

Step 6: Create the SMS Campaign
- Click on Campaigns
-
Select the Settings tab
- Enter the campaign name (i.e. SMS_14801234567)
- Choose the Campaign Type: Chat
- Choose the Campaign Identifier: +1number (i.e. the SMS phone number in +1number format i.e. +14801234567)
- Choose the Dynamic Identifier: +number (i.e. the same number above, adds number to the accounts SMS DID List, also allows for multiple SMS numbers to be assigned to Campaign)
-
Select the General Info Tab
- Select the number of concurrent chats (per agent)
- Select the dispositions needed
- Select the wrap-up time needed
- Select the Disposition Type: Toolbar
- Select the IVR Flow: Choose the corresponding Chat IVR Flow created above
-
Select the Skills Tab
- Add the skills part of the IVR Flow
- Select the “Use for Skill Transfers” - add the skills you would like the agent to be able to transfer to (chat skill)
- Select Save
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Once the campaign is save, click on the SMS Campaign again and select “Edit”
- Toggle on the “SMS” Module
- Select the SMS icon
- Enter the SMS DID in +1number~netsapiens format (i.e. +14801234567)
- Select Save


- Enable the Campaign
